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Haughty Heels presentation

Sixty second competition

11:46 AM  Nov 14th, 2011
by Meredith Hirt '13
What can I do in a minute? Microwave popcorn, watch a couple TV commercials, make my bed. Can I convince someone to lend me thousands of dollars to fund a product or company that doesn’t even exist?

That’s my goal as a participant in the UD Business Plan Competition.

Entrants conceive a product or service idea and are given a minute to present in front of spectators and judges what their idea is, why it’s better than the competition and what finances they need from investors – a 60 second spiel called an elevator pitch.

I enjoy public speaking. With a major in entrepreneurship, I had to come up with a product and elevator pitch for one of my classes. The hypothetical “Haughty Heels” was born: high heels that convert into flats. I liked presenting in class. So I entered the competition.

I sat with some classmates in O’Leary on Saturday, October 29, waiting for our names to appear on the projector. The 91 presentations were announced in random order throughout the afternoon. The mystery of not knowing when it would be your turn to stand behind the podium at the front of the room added to the tension.

The last group of 10 to present included myself. I got behind the podium. A friend in the audience flashed me a thumbs up. I talked. The buzzer sounded directly after I spoke the last word of my pitch. Perfect timing.

Though my idea wasn’t one of 15 invited to move onto the next stage, I placed in the top 10 for elevator pitches and won prize money. Not enough to produce my product, but definitely enough to buy another few weeks’ worth of groceries. And as a college student, that’s quite enough for me.

Click here to see the elevator pitch for Haughty Heels.

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